Tuesday, July 23, 2013
Left Brain vs. Right Brain—Most of us have a propensity toward one of these forms of thinking. How do you see the world? If you are a left brain thinker, you tend to find facts, figures, and data compelling and in fact, vital to decision making. If you are a right brain thinker, you are more convinced by an extraordinary narrative, an inspiring vision/big picture, or an element that tugs on the heart strings. Again, isn’t this too simplistic? How can you group people into one of two boxes? Well, the truth is, that you can’t and right brain thinking and left brain thinking are not mutually exclusive. So, why am I writing about it? We can all pick out times where the facts and stats led to our decision and we can all point to times where the creative and art behind a concept led us in that direction but, people know themselves and we all know what kind of thinker we are most of the time. In one of Dan Pink’s books, he breaks down these points in much greater and elegant detail and actually argues that the right brain creative thinkers will be the visionaries who change the world. We are in a period of great change and we are seeing that programing, finance, and other traditionally left brain occupations are moving overseas so, today’s business leaders have to have more than an MBA in finance, they need a big picture visionary mind that is ready to solve the creative conundrums of a global world. The kind of thinking that cannot be mapped out on a spread sheet, or replicated in a computer program. The US now requires knowledge workers, professionals to see the beauty in design, in developing the product, construct or device that we do not even know that we need. It is an exciting and energizing time and we get to be a part of making it happen!
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